Sometimes people forget that not all computers are made equal. Many people have to wait several seconds or minutes for a flash banner to load. But, how do I put music on my website? is a question that is asked by a lot of website entrepreneurs. The short answer is that putting music on a website is very easy. It’s just a matter of embedding a music file on a website using html code that is free and available on the internet. If a person wants, they can also add other bells and whistles with the code.
Several internet business provide the code for a fee. A person just copies and pastes it to their website and they have music. Some of these business also update the code on a regular basis so a person can change songs easily. So, a person can choose to type in the code or pay to copy the code. It is totally dependent on an individual’s time and budget.
Before deciding to add music to a website one wants to think about some of the ramifications that can occur. Adding music is not always in the best interest of the business that is using it. Before uploading any music it is important to check the copyright for the music. Playing someone’s music without permission when it has a copyright is illegal. To play, even as background music, the website owner must have permission. Most music groups charge a license fee for their music if it is played on the Internet.
There are many visitors to a site who will not wait for music to load. If a file is over 45 KB it is likely that individuals with slower systems will exit the website before the music starts and the person with that website has lost a potential customer.
The next consideration is that not everyone likes the same music that the owner of the website likes. Unless the website is in a niche market where everyone is listening to the same group, sing the same song, there are going to be customers who leave the site without browsing or buying because they hate the music.
Another consideration has to do with driving traffic. If you have an interesting website that people want to visit, some people are going to pop into your website during their break or lunch at work. These people may like your website, but not enough to lose their jobs because your music has just alerted management that they are surfing the web. This is called aversion therapy. It is human nature that when a person has a bad or embarrassing experience doing something they will not do it again. If the website created the bad experience they will not visit it again.